{"id":7761,"date":"2019-10-22T12:19:30","date_gmt":"2019-10-22T12:19:30","guid":{"rendered":"https:\/\/www.worxogo.com\/?p=7761"},"modified":"2022-02-23T16:15:54","modified_gmt":"2022-02-23T10:45:54","slug":"deloitte-report-on-nudges-in-retail-sales-teams","status":"publish","type":"post","link":"https:\/\/worxogo.xogoweb.com\/legacy\/deloitte-report-on-nudges-in-retail-sales-teams\/","title":{"rendered":"Titan enhances sales team performance using worxogo Nudge coach"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"7761\" class=\"elementor elementor-7761\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7e078ba elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7e078ba\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-45cb39cf\" data-id=\"45cb39cf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-24ae8e58 elementor-widget elementor-widget-text-editor\" data-id=\"24ae8e58\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.6.6 - 08-06-2022 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#818a91;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#818a91;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><em>In November 2017, <a href=\"http:\/\/www.deloitte.com\">Deloitte<\/a> published a knowledge paper on disruptive digital transformation in the retail sector. A case of Titan, who have used an innovative digital solution to drive&nbsp; store level employees to becoming more efficient. (Deloitte report on Disruptions in Retail through Digital Transformation Nov 2017. Click <a href=\"https:\/\/www2.deloitte.com\/content\/dam\/Deloitte\/in\/Documents\/CIP\/in-cip-disruptions-in-retail-noexp.pdf\">here<\/a> for the full report.)&nbsp;<\/em><\/p>\n<p>Titan Industries deployed an <strong>innovative product from worxogo, <\/strong>a persuasive technology startup which uses an <strong>AI\u2013based personal Nudge coach, <\/strong>which nudges individual sales team members to improve their performance.<\/p>\n<p><strong>Challenge faced by Titan: <\/strong><\/p>\n<p>Management of Titan, despite having industry leading technology solutions and a driven sales team, faced typical challenges that sales team face:<\/p>\n<ul>\n<li>Small percentage of the team hit their targets<\/li>\n<li>Inability to upsell higher margin products<\/li>\n<li>Inadequate use of existing sales tools<\/li>\n<li>Large month-end skews in sales performance<\/li>\n<li>Sales being the only objective measure of sales team performance<\/li>\n<\/ul>\n<p><strong>Digital Intervention:<\/strong>Using worxogo\u2019s Nudge coach, Titan sales team was able to:<\/p>\n<ul>\n<li>Get <strong>75% of the sales team to hit their targets <\/strong>consistently<\/li>\n<li><strong>Increase focus-product sales by 20%<\/strong><\/li>\n<li><strong>Increase sales spread &amp; engagement <\/strong>with the long tail<\/li>\n<li><strong>Increase sales performance <\/strong>in double digits<\/li>\n<li><strong>Reduce month end-skews <\/strong>yielding a steady sales trend through the month<\/li>\n<li><strong>Increase usage of existing CRMs <\/strong>and other tools<\/li>\n<\/ul>\n<p><strong>This was possible using worxogo Nudge Coach, which:<\/strong><\/p>\n<ul>\n<li>Established an objective performance system including outcomes (sales) and lead indicators<\/li>\n<li>Deployed behavior nudges to the team by\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li style=\"list-style-type: none;\">\u2013 &nbsp;Assessing individual performance across all KPIs daily<br>\u2013 &nbsp;Providing clear call-to-action insights<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www2.deloitte.com\/content\/dam\/Deloitte\/in\/Documents\/CIP\/in-cip-disruptions-in-retail-noexp.pdf\">Deloitte Report<\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>In November 2017, Deloitte published a knowledge paper on disruptive digital transformation in the retail sector. A case of Titan,&hellip;<\/p>\n","protected":false},"author":4,"featured_media":7760,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[223],"tags":[266],"class_list":["post-7761","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-speak","tag-sales","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>Titan enhances sales team performance using worxogo Nudge coach - worxogo<\/title>\r\n<meta name=\"description\" content=\"Titan enhances sales team performance using worxogo Nudge coach\" \/>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/worxogo.xogoweb.com\/legacy\/deloitte-report-on-nudges-in-retail-sales-teams\/\" \/>\r\n<meta property=\"og:locale\" content=\"en_US\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"Titan enhances sales team performance using worxogo Nudge coach - 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