{"id":11012,"date":"2022-05-26T11:30:09","date_gmt":"2022-05-26T06:00:09","guid":{"rendered":"https:\/\/www.worxogo.com\/?p=11012"},"modified":"2022-07-11T10:48:43","modified_gmt":"2022-07-11T05:18:43","slug":"how-to-improve-pharma-sales-rep-productivity","status":"publish","type":"post","link":"https:\/\/worxogo.xogoweb.com\/legacy\/how-to-improve-pharma-sales-rep-productivity\/","title":{"rendered":"5 Proven Ways to Improve Pharma Sales Rep Productivity"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"11012\" class=\"elementor elementor-11012\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-74c3e0d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"74c3e0d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ba639c8\" data-id=\"ba639c8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ae86ff7 elementor-widget elementor-widget-text-editor\" data-id=\"ae86ff7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.6.6 - 08-06-2022 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#818a91;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#818a91;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Pharma sales has changed significantly in the past decades and has only accelerated over the past two years. With increased competition and changing regulations, connecting with doctors \/ HCPs and getting enough detailing time with them remains more challenging than ever. Contrary to popular perception, pharma sales representatives were some of the hardest hit during Covid. With doctors stretched to deliver care to their patients, meeting pharma sales representatives became a safety challenge as field sales\u00a0reps were constantly in and out of hospitals. Post-Covid, the challenges of shrinking HCP detailing time remain as sales teams continue with hybrid ways of working.<\/p><p><em>So how do Pharma sales leaders continue improving sales productivity when the traditional way of selling changed? Clearly what used to work does not work anymore.\u00a0<\/em><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-41547c6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"41547c6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a787675\" data-id=\"a787675\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5b4723b elementor-widget elementor-widget-heading\" data-id=\"5b4723b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.6.6 - 08-06-2022 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">What Challenges Do Pharma Sales Face Today?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4ea1470 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4ea1470\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5c1acc0\" data-id=\"5c1acc0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8abbdf9 elementor-widget elementor-widget-spacer\" data-id=\"8abbdf9\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.6.6 - 08-06-2022 *\/\n.e-container.e-container--row .elementor-spacer-inner{width:var(--spacer-size)}.e-container.e-container--column .elementor-spacer-inner,.elementor-column .elementor-spacer-inner{height:var(--spacer-size)}<\/style>\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf3e2dd elementor-widget elementor-widget-text-editor\" data-id=\"cf3e2dd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Pharma sales leaders face three significant challenges, as the <a href=\"https:\/\/www.youtube.com\/watch?v=unEat_fbEsM&amp;t=5s\">Ex CEO of Eli Lilly India<\/a> explains so clearly.<\/p><p>First is of sales rep attrition. How can sales leaders keep existing sales representatives engaged and motivated.<\/p><p>Second is the ability of managers to keep their focus on improving sales productivity even as span of control of managers is falling.<\/p><p>Third is helping sales reps adopt digital behaviors and tools and use them effectively.\u00a0There are a ton of new tools that have revolutionized the way pharma reps work- from customer relationship management CRM tools or analytics solutions like <a>Salesforce<\/a>, <a>Veeva. <\/a>But the problem of how to ensure sales\u00a0reps use these tools remains a challenge the sales force effectiveness.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1beb3e7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1beb3e7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cc4b819\" data-id=\"cc4b819\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3b056fd elementor-widget elementor-widget-image\" data-id=\"3b056fd\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.6.6 - 08-06-2022 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"750\" height=\"500\" src=\"https:\/\/worxogo.xogoweb.com\/legacy\/wp-content\/uploads\/2022\/05\/pexels-edward-jenner-4031710-1024x683.jpg\" class=\"attachment-large size-large\" alt=\"Digital tool adoption to improve pharma sales rep productivity\" srcset=\"https:\/\/worxogo.xogoweb.com\/legacy\/wp-content\/uploads\/2022\/05\/pexels-edward-jenner-4031710-1024x683.jpg 1024w, https:\/\/worxogo.xogoweb.com\/legacy\/wp-content\/uploads\/2022\/05\/pexels-edward-jenner-4031710-300x200.jpg 300w, https:\/\/worxogo.xogoweb.com\/legacy\/wp-content\/uploads\/2022\/05\/pexels-edward-jenner-4031710-768x512.jpg 768w, https:\/\/worxogo.xogoweb.com\/legacy\/wp-content\/uploads\/2022\/05\/pexels-edward-jenner-4031710.jpg 1200w\" sizes=\"(max-width: 750px) 100vw, 750px\" style=\"width:100%;height:66.67%;max-width:1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-255ca34 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"255ca34\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4061faf\" data-id=\"4061faf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7ccaf0b elementor-widget elementor-widget-spacer\" data-id=\"7ccaf0b\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3756fdd elementor-widget elementor-widget-text-editor\" data-id=\"3756fdd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The common underlying theme across these three challenges is the sales rep. Ensuring that each Rep remains engaged, motivated and productive remains the central challenge that companies need to address.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ce8fca4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ce8fca4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-34b4a74\" data-id=\"34b4a74\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-937aef4 elementor-widget elementor-widget-heading\" data-id=\"937aef4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What is Pharma Sales Rep Productivity?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8f47ddf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8f47ddf\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-98c1e3c\" data-id=\"98c1e3c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-49742b4 elementor-widget elementor-widget-spacer\" data-id=\"49742b4\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-06c7271 elementor-widget elementor-widget-text-editor\" data-id=\"06c7271\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Before we look at how leading companies are improving sales productivity, let&#8217;s review the definition of sales productivity. The basics of sales productivity remain constant &#8211; meet your customers, educate them about your product features, follow-up regularly, and continue to upsell, cross sell.\u00a0<\/p><p>So to measure rep productivity, one needs to focus on the sales process, the tools and the sales reps themselves.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0dd0c93 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0dd0c93\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4b943e2\" data-id=\"4b943e2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e17eaa1 elementor-widget elementor-widget-heading\" data-id=\"e17eaa1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How to Measure Sales Rep Productivity?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9a194a4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9a194a4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-315f964\" data-id=\"315f964\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b16c92b elementor-widget elementor-widget-spacer\" data-id=\"b16c92b\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c65d491 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c65d491\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-284a2e7\" data-id=\"284a2e7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3cbe6b1 elementor-widget elementor-widget-text-editor\" data-id=\"3cbe6b1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>At the base level, Pharma sales team productivity is about lead indicators &#8211; how much time is the rep spending on the activities carried out. Large sales teams look not just at their field sales teams\u00a0<em>HCP\/Doctor Coverage<\/em>, but they also look at the\u00a0<em>frequency<\/em>\u00a0of these meetings &#8211; depending on the target set for each brand. With the ever-shrinking face time available with doctors, it&#8217;s important to measure how much\u00a0<em>detailing time<\/em>\u00a0is your rep getting with their doctor and if it is adequately used to share all the important information about each product.<\/p><p>Measuring Sales productivity must include lag indicators, like the number of prescriptions and $ sales achieved. These include measuring Product Sales, Focus Product Sales, Prescriptions Generated as well as the wallet share in each prescription.\u00a0One can go into greater depth like the refill rates, prescription frequency, brand splits etc, but the basics remain the same.<\/p><p><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/i.ibb.co\/1v54sK3\/6ad289a8a530.jpg\" alt=\"Improve pharma sales force effectiveness\" width=\"387\" height=\"581\" \/><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-413678f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"413678f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-dff2189\" data-id=\"dff2189\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f1bf3b8 elementor-widget elementor-widget-spacer\" data-id=\"f1bf3b8\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-67487de elementor-widget elementor-widget-text-editor\" data-id=\"67487de\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>How well reps follow the sales process, uses the tools and remains consistently engaged around their goals will define whether they achieve business objectives.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7bbbfd3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7bbbfd3\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0bf54c5\" data-id=\"0bf54c5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c9c47f6 elementor-widget elementor-widget-heading\" data-id=\"c9c47f6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">5 Ways to Increase Pharma Sales Rep Productivity<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d5341a0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d5341a0\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-70fedac\" data-id=\"70fedac\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-59c8551 elementor-widget elementor-widget-spacer\" data-id=\"59c8551\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9dc663a elementor-widget elementor-widget-text-editor\" data-id=\"9dc663a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>In addition to traditional methods, <a href=\"https:\/\/www.worxogo.com\/pharmafieldsales\/\">leading pharma companies<\/a> use a behavior led approach to drive engagement and productivity in their sales teams. Overlaying traditional sales analytics and data with sales rep Behavior data has helped companies unlock significant productivity and increase sales. Here are five ways pharma sales reps can be supercharged with behavior data and start achieving the desired outcomes.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ea19a90 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ea19a90\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-14fcb61\" data-id=\"14fcb61\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ad6c3c9 elementor-widget elementor-widget-heading\" data-id=\"ad6c3c9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">1. Starting Early in the Month for HCP Coverage<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b1237f4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b1237f4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-22612f5\" data-id=\"22612f5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d3e5850 elementor-widget elementor-widget-spacer\" data-id=\"d3e5850\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b1d7aab elementor-widget elementor-widget-text-editor\" data-id=\"b1d7aab\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Meet 30% of doctors within the first 10 days of the month.<\/p><p>Every sales leader knows the stress during month-ends when revenue forecasts are measured against actual achievement. Reps double-down on their sales calls during the later part of the month to meet their targets. This is a double-edged sword as doctor availability also goes down since virtually every brand&#8217;s reps are doing the same thing.<\/p><p>Top pharma reps ensure that they start early to beat the crowd.\u00a0<\/p><p>Understanding this behavior and helping your sales force start their sales process earlier in the sales cycle boosts coverage of doctors and consequently sales made.\u00a0<\/p><p><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/i.ibb.co\/xjNGtrV\/e95edcdc661f.png\" alt=\"increasing pharma sales productivity - improve doctor detailing time\" width=\"623\" height=\"572\" \/><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f07848f elementor-widget elementor-widget-heading\" data-id=\"f07848f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">2. Improve Doctor Engagement by Using Digital Tools<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2f18620 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2f18620\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e50680f\" data-id=\"e50680f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b598532 elementor-widget elementor-widget-spacer\" data-id=\"b598532\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5979e1b elementor-widget elementor-widget-text-editor\" data-id=\"5979e1b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Get your doctors attention within the first 30 seconds.<\/p><p>Doctors have increasingly lesser amount of time to spare which means a rep who once got 8-10 minutes now has to get them interested within 30 seconds. The only way to maximize this detailing time is to use content &#8211; infographics, videos &#8211; to quickly capture and retain the doctor&#8217;s attention.<\/p><p>The challenge is behavioral as many reps are not accustomed to making use of new age tools. Driving the use of these digital tool is crucial in improving sales force effectiveness and maximizing their time spent in briefing their HCPs.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-363d0df elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"363d0df\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-576266d\" data-id=\"576266d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-23627d6 elementor-widget elementor-widget-heading\" data-id=\"23627d6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">3. Constant Upskilling<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b710a1f elementor-widget elementor-widget-spacer\" data-id=\"b710a1f\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2c4f813 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2c4f813\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c68c046\" data-id=\"c68c046\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4cc1a62 elementor-widget elementor-widget-text-editor\" data-id=\"4cc1a62\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Invest in micro-learning to build consistent improvement in work habits.<\/p><p>Pharma brands spend millions of dollars on building content and training their field sales reps. While the information is available, remaining up to date on the material requires effort and build a habit of upskilling. Microlearning modules and frequent reminders help build a habit of remaining in touch with the latest content.\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b1614ff elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b1614ff\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-59ec98e\" data-id=\"59ec98e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-07f0c07 elementor-widget elementor-widget-heading\" data-id=\"07f0c07\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">4. Keep Reps Focussed on What Matters<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1ab3376 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1ab3376\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ffe5f81\" data-id=\"ffe5f81\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9d3530c elementor-widget elementor-widget-spacer\" data-id=\"9d3530c\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-695d4bd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"695d4bd\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-98c2a02\" data-id=\"98c2a02\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-45fe297 elementor-widget elementor-widget-spacer\" data-id=\"45fe297\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fb1bf30 elementor-widget elementor-widget-text-editor\" data-id=\"fb1bf30\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Highlight high-priority KPIs that align with business objectives and personalize inputs.<\/p><p>As reps engage with their sales process step by step, it&#8217;s easy for them to be overwhelmed with too many priorities. Sales leaders who understand this, help reps focus on high-priority KPIs that align with the organization&#8217;s business objectives. Prioritizing the key focus areas \u2013 whether it is visits, learning, digital usage is intensely personal to each rep.<\/p><p>Sales leaders who can personalize these inputs across their sales force can look forward to truly improving sales productivity.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ea73c33 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ea73c33\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fb8bf81\" data-id=\"fb8bf81\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a403456 elementor-widget elementor-widget-image\" data-id=\"a403456\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/worxogo.xogoweb.com\/legacy\/wp-content\/uploads\/elementor\/thumbs\/pexels-tima-miroshnichenko-5407206-ppdbx0lvb9dkbvr0rvexnffv6stvpko5nk639mid80.jpg\" title=\"pexels-tima-miroshnichenko-5407206\" alt=\"Increase detailing time pharma sales rep productivity\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-11a17a9 elementor-widget elementor-widget-heading\" data-id=\"11a17a9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">5. Keep Reps Motivated<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e83a6a6 elementor-widget elementor-widget-spacer\" data-id=\"e83a6a6\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-905972c elementor-widget elementor-widget-text-editor\" data-id=\"905972c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Create a culture of celebrating small wins, appreciating your reps quickly and frequently and personalizing feedback to each rep.<\/p><p>While steps 1 to 4 talk about the process and tools, ultimately it is the individual on your sales force that makes a difference. A highly engaged and motivated sales force will perform better than a poorly engaged one. With the <a href=\"https:\/\/www.pharmiweb.jobs\/article\/how-is-the-great-resignation-affecting-the-pharma-industry-\">great resignation<\/a>\u00a0well and truly underway, keeping an engaged and motivated team is no longer a choice. Having a sales force effectiveness metrics built into the process is critical.<\/p><p><a href=\"https:\/\/www.worxogo.com\/autonomy-employee-productivity\/\">Behavior science studies<\/a> show that extrinsic rewards like money and promotions only help engaged, motivated teams perform. Understanding what makes your sales\u00a0reps tick and triggering an internal drive in them is what can really move the needle on rep productivity.\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c2e2ffa elementor-widget elementor-widget-heading\" data-id=\"c2e2ffa\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How worxogo Helps Improve Pharma Sales Rep Productivity<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fbf2895 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fbf2895\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-740f927\" data-id=\"740f927\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4d57ced elementor-widget elementor-widget-spacer\" data-id=\"4d57ced\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-21fc00c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"21fc00c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2922e12\" data-id=\"2922e12\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-99b20fd elementor-widget elementor-widget-text-editor\" data-id=\"99b20fd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>worxogo&#8217;s nudge coach helps pharma reps stay focussed on their most important objectives and helps them build high-performing behaviors using nudges.<\/p><p>Many global Fortune 500 pharma companies use worxogo\u2019s nudge coach to build engaged, motivated and productive teams. Some of the ways in which it helps includes-<\/p><p><strong>Personalized attention \u2013 <\/strong>Imagine giving your field sales rep a personal coach who helps them improve their game on their key activities. Almost like the best manager you ever worked for. Using behavior science and AI, it nudges individal reps on on their intrinsic and extrinsic motivations and helps them improve.<\/p><p><strong>Building the right habits \u2013 <\/strong>The improvements happen as the Nudge coach guides each rep on their lead (activities like visits, time spent detailing, digital adoption, sales process compliance etc) and lag KPIs (like Revenue, Prescriptions, frequency, refill rate etc).<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b552c68 elementor-widget elementor-widget-image\" data-id=\"b552c68\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"750\" height=\"500\" src=\"https:\/\/worxogo.xogoweb.com\/legacy\/wp-content\/uploads\/2022\/05\/pexels-andrea-piacquadio-789822-1024x683.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/worxogo.xogoweb.com\/legacy\/wp-content\/uploads\/2022\/05\/pexels-andrea-piacquadio-789822-1024x683.jpg 1024w, https:\/\/worxogo.xogoweb.com\/legacy\/wp-content\/uploads\/2022\/05\/pexels-andrea-piacquadio-789822-300x200.jpg 300w, https:\/\/worxogo.xogoweb.com\/legacy\/wp-content\/uploads\/2022\/05\/pexels-andrea-piacquadio-789822-768x512.jpg 768w, https:\/\/worxogo.xogoweb.com\/legacy\/wp-content\/uploads\/2022\/05\/pexels-andrea-piacquadio-789822.jpg 1200w\" sizes=\"(max-width: 750px) 100vw, 750px\" style=\"width:100%;height:66.67%;max-width:1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9c27a8b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9c27a8b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8053a03\" data-id=\"8053a03\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2e21e59 elementor-widget elementor-widget-spacer\" data-id=\"2e21e59\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e50817 elementor-widget elementor-widget-heading\" data-id=\"6e50817\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">A Productivity Wingman for Managers and Sales Leaders<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-429343d elementor-widget elementor-widget-text-editor\" data-id=\"429343d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Building better managers \u2013 <\/strong>Acting like a Productivity wingman for managers, it highlights sales reps who need attention or appreciation in real time and guides managers to improve their game at becomign better managers. The core of sales force effectiveness is around making the team prodcuvtive and using behavior data, managers can become the mentors they are supposed to be.<\/p>\n<p><strong>Behavior insights for Sales leaders \u2013 <\/strong>See Sales productivity in an entirely new light. Like Moneyball for sales, it provides behavior insights to Sales leaders to understand the &#8220;<a href=\"https:\/\/www.worxogo.com\/moneyball-the-art-of-understanding-performance\/\">golden motions<\/a>&#8221; for their teams and provides insights on which teams are high performing and why and where the leaders can intervene. Capturing insights from CRMs and overlaying behavior insights will help sales leaders look at their sales productivity in a completely different way.<\/p>\n<p>The proof of the pudding is in the impact our customers see. One of our customers, a 30-billion-dollar <a href=\"https:\/\/www.worxogo.com\/how-a-30-bn-healthcare-major-increased-its-sales-by-18\/\">healthcare major improved  sales by 18% using behavior science<\/a>. We&#8217;d love to share their success story or help you find yours. <a href=\"https:\/\/www.worxogo.com\/pharmafieldsales\/\">Connect with us<\/a> for more details.&nbsp;<\/p>\n<p><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Pharma sales has changed significantly in the past decades and has only accelerated over the past two years. With increased&hellip;<\/p>\n","protected":false},"author":4,"featured_media":11046,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[222],"tags":[],"class_list":["post-11012","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insights","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>5 Proven Ways to Improve Pharma Sales Rep Productivity - worxogo<\/title>\r\n<meta name=\"description\" content=\"How can pharma sales leaders keep improving sales productivity? 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